Think Local First

Think Local First

The symbolism behind this video was inspired by the 3rd, the 4th, and then the 5th piece of business that fell by the wayside last week. As the emails of regret kept tumbling in, I realized that businesses of all shapes and sizes were in for a hell of a ride as the...
PSAs for the PCFSA

PSAs for the PCFSA

In joining the board of directors for Pacific Centre Family Services Association (PCFSA) last year, it quickly dawned on me that the organization was in dire need of donations and volunteers to keep the organization afloat. Coming from the advertising world, and...
No person is an island.

No person is an island.

That’s why I joined Think Local First Victoria here in Victoria, and I’m proud to be one of 200 (and growing) local businesses that support one another and our communities. This week is also Think Local Week, so if you’re a local consumer, I...
NOTDAW Day 5

NOTDAW Day 5

Today marks the final day of my probono campaign for #NOTDAW, and below is just one of five brave stories that I had the honor to capture. This experience has been truly rewarding and has motivated me to turn this simple awareness campaign into a set of mini TVCs next...
NOTDAW Day 4

NOTDAW Day 4

As part of National Organ and Tissues Awareness Week , CJ*F along with the help of BC Transplant and the David Foster Foundation found 5 groups of very brave stories to turn into a simple awareness campaign for the cause. This is just one of their true stories: Tamara...
NOTDAW Day 3

NOTDAW Day 3

As part of National Organ and Tissues Awareness Week , CJ*F along with the help of BC Transplant and the David Foster Foundation found 5 groups of very brave stories to turn into a simple awareness campaign for the cause. This is just one of their true stories: Beth...