CrackerJack Surprise of the Week #967

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If you live anywhere in North America, and have a pulse, you probably heard that there was a rare solar eclipse happening above our heads this morning. And it’s newsworthy events such as this that marketers are sometimes able to capitalize on all the hoopla. Especially when their agency of record can tie in some relevance between the event and their product or service, such as this fun 6 second spot for Days Inn. Creative: Giants & Gentlemen, Toronto

> view video spot 

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